Think you need fancy drawing skills to create great eye-catching visuals? Think again! Sometimes, some big, bold block letters and a splash of color are all that's needed to grab people's attention. Simply choose the most important word on the page, the one that sums it up best. Make that word bigger and bolder than the rest, and people will know at a glance what that page is all about. Easy peasy! This is a great technique to use when creating visuals on the fly and you're pressed for time, like the posters above.